The Business of Beer with Guy Cameron and Wesley Miller of Whole Foods

The Business of Beer with Guy Cameron and Wesley Miller of Whole Foods

The Business of Beer, Episode 13: Guy Cameron, Brewmaster and Wesley Miller, NorCal Regional Specialty Associate Coordinator from Whole Foods – how exactly did Whole Foods get into the brewery business?! In this episode of the Business of Beer with Andy “The Beerman” Coppock, Whole Foods Brewmaster Guy Cameron and NorCal Regional Specialty Associate Coordinator … Read more

Offering Free Wi-Fi in Your Bar Can Make You More Money

Offering Free Wi-Fi in Your Bar Can Make You More Money

Offering Free Wi-Fi in Your Bar Can Make You More Money

We are finally in a new year. For business owners, this marks a time to evaluate business plans, and consider new strategies to increase success this year. With 2015 upon us, it may be advantageous for bar owners to ask, “Am I making good use of all my resources to please customers and fans of … Read more

Top 6 Holiday Beers That Need to be on Your Bar’s List

Top 6 Holiday Beers That Need to be on Your Bar’s List

Top 6 Holiday Beers That Need to be on Your Bar's List

Bring in the holiday cheer by serving up some holiday beers! The month of November is behind us, signaling the end of the Pumpkin Ales, wet-hopped IPAs, and Oktoberfest lagers that dominate the shelves of local craft beer stores. With the entrance of December comes a joyous, cheery season filled with chilly weather, warm attire, … Read more

Smartphones as a Marketing Tool for Bar Owners

Smartphones as a Marketing Tool for Bar Owners

Do you own a smartphone? According to Digital Market Research, over 60% of Americans own a smartphone today up from 44% in 2011. Mobile technology is quickly becoming the most relevant marketing tool for bar owners. Here’s four ways bars owners are taking advantage of smartphone technology to increase business and drive profits. Apps Customers use restaurant apps … Read more

The Business of Beer with Stephen Beaumont for World of Beer

The Business of Beer with Stephen Beaumont for World of Beer

The Business of Beer, Episode 11: Stephen Beaumont, Beer Writer for World of Beer – why every beer is an IPA, why there is no Belgian style, and much more! In this episode of the Business of Beer with Andy “The Beerman” Coppock, famous beer writer Stephen Beaumont joins us to talk about his life … Read more

Mobile Marketing for Bar Owners [INFOGRAPHIC]

Mobile Marketing for Bar Owners [INFOGRAPHIC]

The Evergreen Mobile app for finding bars, restaurants, and alcoholic beverages.

As 2014 comes to a close, mobile use is at an all time high. That means mobile marketing is more important now than ever before for any business, especially bars and restaurants. If you own a bar or restaurant you NEED to be capitalizing on this growing trend and marketing to your current and potential customers where it counts – on … Read more

The Business of Beer with Rob Tod Founder of Allagash Brewing Company

The Business of Beer with Rob Tod Founder of Allagash Brewing Company

Evergreen Podcasts, Episode 8: Rob Tod, Founder of Allagash Brewing Company – how he started washing kegs and what Allagash is up to now! In this very special episode of The Business of Beer with Andy “The Beerman” Coppock, Rob Tod of Allagash Brewing Company joins us to discuss how he got into the business of … Read more

Craft Beer Business is Booming

Craft Beer Business is Booming

business of craft beer

All across the country, new breweries are popping up every day in every state. Big beer producers would love to have you believe that this fad will die off. I’m here to tell you that craft beer is no fad, it’s here to stay, and let me tell you: business is booming. Craft beer sales … Read more

Mobile Marketing Stats & Checklist for Bar Owners

Mobile Marketing Stats & Checklist for Bar Owners

It is rare these days to find someone without their cell phone in arms reach, so when it comes to making a decision on where to eat and drink guess where people turn? Their cell phones of course! It is quick and easy for the customers, but it could pose a problem for the bars … Read more