The bar and restaurant industry has been drastically affected by COVID-19. With many F&B businesses entirely or partially closed to the public, brands must be creative in how they re-structure their offerings, market themselves, and

Current social distancing regulations and health precautions can make it feel like you’re navigating a never-ending obstacle course. You’ve probably had to get creative to keep serving customers while your physical doors may be closed.

Whether you’re a burger joint, pizza shop or corner bar, chances are great that your customers include a lot of craft beer lovers. Once an underground trend, craft beer has entered the mainstream and is

By Bryce Patterson Millennials (those in their mid-20’s to late-30’s) and Gen Zs (those as old as 24) are a huge part of the market for any bar or restaurant, but attracting a young clientele

It’s no secret that the Millennial generation has a particular liking for hanging out on the couch and binge-watching popular shows on Netflix. Given the high-quality, inexpensive programming that’s available 24/7 these days, we don’t

Most restaurant owners make sure their tables are clean and their bars well-stocked. But when it comes to attracting customers, it’s equally important to ensure your online presence sparkles. Today’s consumer relies on Google search

Getting drinks is fun. Games are fun. And when you put drinking and bar games together? Yup, you guessed it, more fun than either activity by itself. Bar regulars can attest to this —drinks are good, but

It’s been a whiz-bang whirlwind of a holiday season, but as any bar or restaurant owner knows, that doesn’t mean you get to kick back. No way. It’s a New Year and time for new

Bars and restaurants are gathering places. People meet at your establishment–intentionally or by accident–and become friends, regulars, business partners, lovers and better neighbors. The community you build around your business makes it the perfect place

The holiday season offers boundless opportunities for bars and restaurants to increase their sales and create momentum for the new year.  As Q4 rolls in and back out again, bars and restaurants should capitalize on

Halloween is a great in-between holiday that bars can leverage for a nice boost between the end of summer/Labor Day and the Thanksgiving/end of year festivities. We dare you to find an adult that doesn’t

In a recent interview with Kate Rogers from CNBC on the Nightly Business Report, TapHunter CEO Melani Gordon expanded on the craft beer movement, and the importance of local and high quality products. “Many Americans

In just a few short weeks, the summer will kick off on Memorial Day weekend. With everyone and their brother on vacation, amped for the warm weather and ready to cut loose, bar owners need

For many bars and restaurants, St. Patrick’s Day is almost a guarantee in sales. It is one of the only holidays on the calendar purely devoted to drinking. A recent study by the National Restaurant

Of course when opening a bar, everyone thinks of their customer base and what they want.  You condition your actions on what you think people will like; from the food, to the entertainment, and the