Mobile Marketing for Bar Owners [INFOGRAPHIC]

Mobile Marketing for Bar Owners [INFOGRAPHIC]

The Evergreen Mobile app for finding bars, restaurants, and alcoholic beverages.

As 2014 comes to a close, mobile use is at an all time high. That means mobile marketing is more important now than ever before for any business, especially bars and restaurants. If you own a bar or restaurant you NEED to be capitalizing on this growing trend and marketing to your current and potential customers where it counts – on … Read more

The Business of Beer with Rob Tod Founder of Allagash Brewing Company

The Business of Beer with Rob Tod Founder of Allagash Brewing Company

Evergreen Podcasts, Episode 8: Rob Tod, Founder of Allagash Brewing Company – how he started washing kegs and what Allagash is up to now! In this very special episode of The Business of Beer with Andy “The Beerman” Coppock, Rob Tod of Allagash Brewing Company joins us to discuss how he got into the business of … Read more

Craft Beer Business is Booming

Craft Beer Business is Booming

business of craft beer

All across the country, new breweries are popping up every day in every state. Big beer producers would love to have you believe that this fad will die off. I’m here to tell you that craft beer is no fad, it’s here to stay, and let me tell you: business is booming. Craft beer sales … Read more

Mobile Marketing Stats & Checklist for Bar Owners

Mobile Marketing Stats & Checklist for Bar Owners

It is rare these days to find someone without their cell phone in arms reach, so when it comes to making a decision on where to eat and drink guess where people turn? Their cell phones of course! It is quick and easy for the customers, but it could pose a problem for the bars … Read more

Online Marketing How-To for Bar Owners

Online Marketing How-To for Bar Owners

Image promoting new social inbox features that links to landing page

Online media allows for businesses and customers to connect instantly like never before. As a bar owner it is vital to never underestimate the power of social media and other online outlets. Many bars are tone deaf to their customer’s desires, suggestions, and even complaints because they are not utilizing online marketing to the same degree as their … Read more

Beer and Food Pairing

Beer and Food Pairing

beer and food pairing

As the summer winds to a close, it’s time to adjust our beer drinking patterns. Throwing some burgers on the grill and sipping a smooth pale ale just won’t cut it in the fall. Here are some food and beer combinations that will: Porter A dark style originating in England, made from brown malt Suggested … Read more

Interviews of the Craft Beer Industry

Interviews of the Craft Beer Industry

We could talk about craft beer all day, and we’re not the only ones. Here’s a collection of craft beer-related interviews we’ve compiled that we believe best represent the industry and community we so love to be a part of. Cheers. “Craft Beers Brew Innovation to Satisfy U.S. Thirsts” Source: Bloomberg TV Sam Calagione, Founder … Read more

Top 10 Beer Festivals in September

Top 10 Beer Festivals in September

Balanced Beer List

As the summer comes to a close, beer lovers can rejoice at the coming return of Fall beer styles. Start off this season right by attending any one (or all) of these Top 10 beer festivals for the month of September. 1. San Diego Festival of Beer San Diego, CA September 19, 2014 Event website: … Read more

Open and Close Your Bar Like a Pro

Open and Close Your Bar Like a Pro

restaurants digital menu boards

All the action in a bar takes place between opening and closing times. But it’s the procedures before the first customer walks in the door and after the last one pays their tab that can determine the success or failure of a bar. Here are some tips to help you open and close your bar … Read more