Dark Beers to Recommend to Customers Who Dislike Dark Beer

Dark Beers to Recommend to Customers Who Dislike Dark Beer

When a guest tells your bartender “I don’t like dark beer,” that is not the end of the conversation — it is the beginning of one. Dark beers to recommend exist across nearly every style category, from light and easy German lagers to sweet chocolate stouts that taste nothing like what a nervous guest expects. … Read more

Smartphones as a Marketing Tool for Bar Owners

Smartphones as a Marketing Tool for Bar Owners

Do you own a smartphone? According to Digital Market Research, over 60% of Americans own a smartphone today up from 44% in 2011. Mobile technology is quickly becoming the most relevant marketing tool for bar owners. Here’s four ways bars owners are taking advantage of smartphone technology to increase business and drive profits. Apps Customers use restaurant apps … Read more