What Do Customers Want?

What Do Customers Want?

Of course when opening a bar, everyone thinks of their customer base and what they want.  You condition your actions on what you think people will like; from the food, to the entertainment, and the lighting; considering the local atmosphere is second nature to running a successful bar. It’s actually a lot simpler to please … Read more

Follow Your Customers’ Desire Lines (Figure out what your customers want to drink)

Follow Your Customers’ Desire Lines (Figure out what your customers want to drink)

What Your Customers Want to Drink If you’re unfamiliar with the term ‘desire lines’, here is a simple explanation. Imagine a real estate developer getting ready to place sidewalks on a new property. Rather than pave the way according to the drawings, he waits until he can see the paths that people using the property … Read more

Boost Your Thanksgiving Bar Business

Boost Your Thanksgiving Bar Business

Thanksgiving is nearly here and with it comes the traditionally busy bar night of Thanksgiving Eve. If you’ve ever gone out the night before Turkey Day, you may have noticed it’s bumping out there. Why? Pretty much everyone has the next day off and comes home for the holiday to catch up with friends and … Read more

How to Gain “Followers” on Evergreen

How to Gain “Followers” on Evergreen

Followers: who are they and why are they so important? Well, your followers are your loyal customers and people that like what you’re doing. They are the people who want to know what you’re up to and what you’re serving. They are the ones coming into your bar time after time, and most importantly; they … Read more

Turning Social Media Likes into Customers

Turning Social Media Likes into Customers

  Social Media Tips And Tricks by Evergreen Social media is all about creating customer loyalty, which is why getting your regular customers involved in your social media campaign is the key to success. These 5 tips will help you strengthen your customer base and attract new customers using various social media channels. 1. Get … Read more

Restaurant Loyalty Programs: 3 Ways to Grow Your Business

Restaurant Loyalty Programs: 3 Ways to Grow Your Business

Customers are your highest priority, right? Getting them is important, and keeping them is even more important. So what are the best ways to keep restaurant customers? How do you foster loyalty and happiness in your customer base? Three words: restaurant loyalty programs. Loyalty programs are rewards systems for your customers, thanking them for repeat … Read more

5 Tips to Attract Millennials to Your Bar

5 Tips to Attract Millennials to Your Bar

5 Tips to Attract Millennials to Your Bar

Curious about who millennials are and why they’re important to bar owners? Millennials, also known as Generation Y, include anyone born between 1980–2000 and account for 75.3 million members of the world’s population. That’s kind of a lot of people… This year, these are your customers between the ages of 18–34. This generation is full … Read more

Bring in the Brunch Crowd

Bring in the Brunch Crowd

It’s not quite breakfast, and it’s not really lunch. Why is brunch so popular among consumers? Maybe it’s the excuse to have a Mimosa or a great breakfast stout before noon, or a chance to sleep in, eat and drink with friends, and then indulge in a glorious afternoon nap. Or my personal favorite: Brunch … Read more

A Homepage That Wows!: What You Need on Your Bar’s Website Homepage

A Homepage That Wows!: What You Need on Your Bar’s Website Homepage

taphunter website, print & app

An ugly website homepage is not a good thing, but an ugly homepage that isn’t helpful is just the worst. In this Internet age, your homepage is likely your business’s first impression for potential customers. Make your bar’s first impression kickass by paying attention to a few key website homepage elements: 1. Now that Google … Read more