You may have noticed a new brew trend popping up in your local grocery stores and bottle shops: craft beer in cans. Canned beer has long been considered the bottom-shelf, second-class citizens of the beer world. The negative attitude towards canned beer is rapidly changing as craft breweries across the country choose canning over bottling … Read more
Customers are your highest priority, right? Getting them is important, and keeping them is even more important. So what are the best ways to keep restaurant customers? How do you foster loyalty and happiness in your customer base? Three words: restaurant loyalty programs. Loyalty programs are rewards systems for your customers, thanking them for repeat … Read more
Curious about who millennials are and why they’re important to bar owners? Millennials, also known as Generation Y, include anyone born between 1980–2000 and account for 75.3 million members of the world’s population. That’s kind of a lot of people… This year, these are your customers between the ages of 18–34. This generation is full … Read more
Check out the new dashboard features that are live in all Evergreen business accounts. Print Menu Headers You can now add a custom header image to your combined print menu! Pull Facebook Events If you’re already adding events on Facebook you can now pull those automatically to Evergreen avoiding double work. Improved Spirits and Cocktail … Read more
The Business of Beer, Episode 20: Ray Daniels – the founder and director of the Cicerone Certification Program! In this episode of the Business of Beer with Andy “The Beerman” Coppock, the founder and director of the Cicerone Certification Program, Ray Daniels joins us to talk about his Cicerone Certification program, which has certified over 50,000 … Read more
I’m sure you yourself have clicked on a Facebook ad in the past, but have you ever thought about how they could help your restaurant or bar business? Facebook ads are quickly becoming the number one way to advertise cheaply to the masses. Time to hop on the train and start boosting your business with … Read more
Welcome to the third installment of our series, “Interview with a Bar Owner.” In these posts, bar owners like you share industry experiences and tips, not to mention an amusing anecdote or two. So read on, and connect with a fellow bar owner! The vital statistics: Michael Kearns has owned Stapleton Tap House, in Denver, … Read more
What’s better than discovering a beer you absolutely love? Discovering that the beer you love is just one of a drool-worthy selection of brews, all made under one roof. That is one reason why bars host a meet-the-maker night or tap takeover; it’s a popular way to get customers’ attention, and to develop great relationships … Read more
