The Science Behind Liquor Prices: Trends, Tactics, and Technology

The Science Behind Liquor Prices: Trends, Tactics, and Technology

How to Properly Price Liquor

Pricing Liquor Effectively Pricing liquor effectively requires more than intuition; it involves balancing cost management, customer expectations, and competitive positioning. Bars and restaurants must consider factors such as pour size, product tiers, market positioning, and customer demographics, while leveraging technology like digital menu software to optimize pricing strategies and increase profitability. Bar Owners See Evergreen’s … Read more

How Digital Displays and Social Media Improve Customer Experience

How Digital Displays and Social Media Improve Customer Experience

How Digital Displays and Social Media Improve Bar Customer Experience

Digital displays are becoming more and more common in bars, tasting rooms, and just about anywhere that serves alcohol. They provide a lot of benefits over a chalkboard; quicker menu updates, easier to read in dim lighting, and flexibility in case you want to show something else on the TV like an event promotion or … Read more

5 Ways For a Drink To Look As Great As It Tastes

5 Ways For a Drink To Look As Great As It Tastes

5 Ways For a Drink To Look As Great As It Tastes

A Beer, Cocktail, Wine, or Spirit is Worth a Thousand Words. With a great deal of drinks out there, it can be difficult for your beverage to stand out. Many bars, restaurants, and breweries post images of their craft beers on their social media (Facebook, Instagram, Twitter), hoping to attract more consumers. If they want … Read more

Digital Drink Boards: Why you Should Install One Today!

Digital Drink Boards: Why you Should Install One Today!

digital boards

Any bar owner who offers a variety of craft beer can tell you one of the challenges is keeping up with the menus. The common go-to has always been a chalkboard over the bar, which the staff is continuously erasing and updating. There are several issues that arise from this method, however, as the industry … Read more

2016: The Year for Digital Drink Menus

2016: The Year for Digital Drink Menus

digital-bar-menu-mobile

You might already have digital drink boards or maybe you’ve been on the fence about upgrading those chalkboards. Either way, 2016 is going to be a great year for digital menus. We’ve had tons of feedback and put our team to work to create a better standard digital drink board experience moving forward. New templates have started to roll … Read more

How to Pair Your Cider With a Good Dish

How to Pair Your Cider With a Good Dish

How to Pair Your Cider With a Good Dish

Autumn is in full force and what better way to celebrate, than stocking your bar with some fall flavors! This can be done efficiently with an addition of some robust flavored ciders. Of course, since it’s also the season for feeding your face, try offering a few plates that accompany a good cider. Every bar … Read more

World Record-Holding Bar Uses Evergreen to Manage Beer Menu

World Record-Holding Bar Uses Evergreen to Manage Beer Menu

The new world record-holding bar is now using Evergreen to manage and market their massive selection of tap handles. Raleigh Beer Garden (RBG), located in downtown Raleigh, North Carolina, is the new craft beer spot to cross off your bucket list. According to Forbes Magazine “North Carolina’s capital city has gone beer mad!” The bar … Read more

The Most Popular Bar Trend of 2015 is Displaying Your Drink List on a TV

The Most Popular Bar Trend of 2015 is Displaying Your Drink List on a TV

Join the Trend Today with the Market Leader Evergreen! Digital drink menus are quickly becoming the #1 most popular bar and restaurant trend of 2015. Not only do they save you time updating your chalkboard 20 times a week, but they are also much easier to read and appeal to the technology generation! It is … Read more

How to Create an Enticing Cocktail Menu

How to Create an Enticing Cocktail Menu

As consumers’ tastes continue to evolve with the craft beverage movement, it’s crucial that every bar owner keep menus relevant. Craft beers are more prevalent than ever and cocktails are not taking a back seat. Make your cocktail menu stand out Whether your bar has in-house cocktail creators or is looking to hire a mixologist … Read more