The latest ways to attract new customers to your bar or restaurant.
It’s been a whiz-bang whirlwind of a holiday season, but as any bar or restaurant owner knows, that doesn’t mean you get to kick back. No way. It’s a New Year and time for new ways to attract customers and fatten those margins. Lucky for you, we created a list of the top nine bar … Read more
Bars and restaurants are gathering places. People meet at your establishment–intentionally or by accident–and become friends, regulars, business partners, lovers and better neighbors. The community you build around your business makes it the perfect place to celebrate holidays and other events. When you welcome customers to join you for special events, you promote growth for … Read more
If you sell craft beer at your bar, you are in luck. The brewing industry has a lot going for it – explosive growth, being the cool kids on the block, raving fans, tons of new beers – but that doesn’t mean you can just sell the latest and greatest brew and call it a … Read more
In a recent interview with Kate Rogers from CNBC on the Nightly Business Report, Evergreen CEO Melani Gordon expanded on the craft beer movement, and the importance of local and high quality products. “Many Americans now live within walking distance of a craft brewer or distiller—that are making great quality product, and I think that … Read more
In just a few short weeks, the summer will kick off on Memorial Day weekend. With everyone and their brother on vacation, amped for the warm weather and ready to cut loose, bar owners need to pull out all the stops. Hit a home run here, and people will continue to think of you throughout … Read more
For many bars and restaurants, St. Patrick’s Day is almost a guarantee in sales. It is one of the only holidays on the calendar purely devoted to drinking. A study by the National Restaurant Association surveyed 1,010 American adults and found the following: 28% of people polled said they plan to celebrate St. Patrick’s Day … Read more
Of course when opening a bar, everyone thinks of their customer base and what they want. You condition your actions on what you think people will like; from the food, to the entertainment, and the lighting; considering the local atmosphere is second nature to running a successful bar. It’s actually a lot simpler to please … Read more
What Your Customers Want to Drink If you’re unfamiliar with the term ‘desire lines’, here is a simple explanation. Imagine a real estate developer getting ready to place sidewalks on a new property. Rather than pave the way according to the drawings, he waits until he can see the paths that people using the property … Read more
Thanksgiving is nearly here and with it comes the traditionally busy bar night of Thanksgiving Eve. If you’ve ever gone out the night before Turkey Day, you may have noticed it’s bumping out there. Why? Pretty much everyone has the next day off and comes home for the holiday to catch up with friends and … Read more
