Bar vs Netflix: How Bars and Restaurants Can Attract Millennials

Bar vs Netflix: How Bars and Restaurants Can Attract Millennials

How Bars and Restaurants Can Appeal to Millennials in the Age of Netflix

It’s no secret that the Millennial generation has a particular liking for hanging out on the couch and binge-watching popular shows on Netflix. Given the high-quality, inexpensive programming that’s available 24/7 these days, we don’t blame them. So how can you attract more of these millennial customers to your bar or restaurant? How do you … Read more

Google My Business Features for Restaurants: Menu Listing & Local Posts

Google My Business Features for Restaurants: Menu Listing & Local Posts

Google My Business Features for Restaurants: Menu Listing & Local Posts

Most restaurant owners make sure their tables are clean and their bars well-stocked. But when it comes to attracting customers, it’s equally important to ensure your online presence sparkles. Today’s consumer relies on Google search to decide where to eat or grab happy hour, and nearly 70% of these local searches are done on a … Read more

Best Bar Games for Customers: Low-Cost to Investment-Level

Best Bar Games for Customers: Low-Cost to Investment-Level

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Getting drinks is fun. Games are fun. And when you put drinking and bar games together? Yup, you guessed it, it’s more fun than either activity by itself. Bar regulars can attest to this —drinks are good, but a few craft brews and a few thrilling rounds of Jenga are even better. This matters because your … Read more

9 Bar Marketing Ideas to Try Now (If You Haven’t Already)

9 Bar Marketing Ideas to Try Now (If You Haven’t Already)

9 Bar Marketing Ideas to Try Now (If You Haven't Already)

It’s been a whiz-bang whirlwind of a holiday season, but as any bar or restaurant owner knows, that doesn’t mean you get to kick back. No way. It’s a New Year and time for new ways to attract customers and fatten those margins. Lucky for you, we created a list of the top nine bar … Read more

Event Planning Checklist for Busy Bars & Restaurants

Event Planning Checklist for Busy Bars & Restaurants

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Bars and restaurants are gathering places. People meet at your establishment–intentionally or by accident–and become friends, regulars, business partners, lovers and better neighbors. The community you build around your business makes it the perfect place to celebrate holidays and other events. When you welcome customers to join you for special events, you promote growth for … Read more

4 Ways to Ensure Your Bar Rocks

4 Ways to Ensure Your Bar Rocks

If you sell craft beer at your bar, you are in luck. The brewing industry has a lot going for it – explosive growth, being the cool kids on the block, raving fans, tons of new beers – but that doesn’t mean you can just sell the latest and greatest brew and call it a … Read more

Most Americans Live Within 10 Miles of a Brewery

Most Americans Live Within 10 Miles of a Brewery

In a recent interview with Kate Rogers from CNBC on the Nightly Business Report, Evergreen CEO Melani Gordon expanded on the craft beer movement, and the importance of local and high quality products. “Many Americans now live within walking distance of a craft brewer or distiller—that are making great quality product, and I think that … Read more

5 St. Patrick’s Day Bar Event and Promotion Ideas

5 St. Patrick’s Day Bar Event and Promotion Ideas

For many bars and restaurants, St. Patrick’s Day is almost a guarantee in sales. It is one of the only holidays on the calendar purely devoted to drinking. A study by the National Restaurant Association surveyed 1,010 American adults and found the following: 28% of people polled said they plan to celebrate St. Patrick’s Day … Read more