How to Stop Worrying about Tax-Deductions and Expense

How to Stop Worrying about Tax-Deductions and Expense

How to Stop Worrying about Tax-Deductions and Expense

The Three-Martini Lunch – you’ve seen it in Mad Men and countless other TV shows and films featuring the fast-paced lives of Madison Avenue ad-execs, corporate attorneys and Wall Street power brokers. As the characters in those stories would tell you (between sips of top-shelf gin on the company dime), it helped them loosen up, … Read more

Beverage Balance: How to Offer Something for Everyone

Beverage Balance: How to Offer Something for Everyone

Beverage Menu’s That Appeal To  Every Guest To thrive in the bar and restaurant industry, ideally you will create a beverage menu that appeals to every guest. Achieving the right beverage balance means curating a diverse selection of beer styles and drink options, ensuring there’s something for every palate and preference. By thoughtfully expanding your … Read more

Ways for Bar Owners to Give Back During the Holidays

Ways for Bar Owners to Give Back During the Holidays

Ways for Bar Owners to Give Back During the Holidays

During the holidays, one way to maximize your sales and attract a larger customer base is to have a charitable spirit. Whether you choose to volunteer with your staff, or hold an event in your bar, it’s not only a great way to celebrate the season, but it demonstrates that your company cares. There are … Read more

Dark Beers to Recommend to Customers Who Dislike Dark Beer

Dark Beers to Recommend to Customers Who Dislike Dark Beer

Just like people who prefer white wine over red, many beer drinkers will tell you the same, when it comes to light and dark beers. However, this should not dismay your staff. There are many beers on the market that dark beer naysayers may actually love, and that your bartender or server can recommend. There … Read more

New Evergreen Features – February 2015

New Evergreen Features – February 2015

Check out the new dashboard features that are live in all Evergreen business accounts. Location Tags You can now add tags like “dog friendly” and “outdoor seating”. These tags shows up in the mobile app and on www.evergreenhq.com and promote various aspects of a bar or location. Featured Beverages You can now use the featured … Read more

Mobile Marketing Stats & Checklist for Bar Owners

Mobile Marketing Stats & Checklist for Bar Owners

It is rare these days to find someone without their cell phone in arms reach, so when it comes to making a decision on where to eat and drink guess where people turn? Their cell phones of course! It is quick and easy for the customers, but it could pose a problem for the bars … Read more