The latest guidance on effectively operating and managing today’s bar, from boosting profitability to creating a welcoming atmosphere.
An ugly website homepage is not a good thing, but an ugly homepage that isn’t helpful is just the worst. In this Internet age, your homepage is likely your business’s first impression for potential customers. Make your bar’s first impression kickass by paying attention to a few key website homepage elements: 1. Now that Google … Read more
Did you hear the joke about the bar on the moon? The bartender was great and so were the drinks, but customers didn’t like it because it lacked atmosphere. (Cue the guffaws!) It’s all well and good that we helped you hit your daily LOL quota (because that one definitely made you chuckle, right?), but … Read more
When people go out to a bar, in addition to having a couple drinks, they want to immerse themselves in the ambience of the location. Make your business a place that people associate with good ambience by keeping your establishment clean and picture perfect. The idea of your business as a “good mood destination” will … Read more
Customer loyalty is very important for any bar or restaurant. Read through these five quick tips to ensure you are doing all you can to keep your customers happy and coming back for more! 1. Greet, but also take the time to meet If you recognize a customer who has come in more than once … Read more
We are finally in a new year. For business owners, this marks a time to evaluate business plans, and consider new strategies to increase success this year. With 2015 upon us, it may be advantageous for bar owners to ask, “Am I making good use of all my resources to please customers and fans of … Read more
Do you own a smartphone? According to Digital Market Research, over 60% of Americans own a smartphone today up from 44% in 2011. Mobile technology is quickly becoming the most relevant marketing tool for bar owners. Here’s four ways bars owners are taking advantage of smartphone technology to increase business and drive profits. Apps Customers use restaurant apps … Read more
All the action in a bar takes place between opening and closing times. But it’s the procedures before the first customer walks in the door and after the last one pays their tab that can determine the success or failure of a bar. Here are some tips to help you open and close your bar … Read more
Running a successful bar takes more than good drinks and a busy Friday night. The bars that last are the ones that run lean operations, build loyal regulars, and adapt their menus and marketing faster than the competition. These seven tips for running a successful bar come from real patterns we see across thousands of … Read more
There is no denying that the US craft beer industry has been experiencing some phenomenal growth in recent years, and the signs of the expansion are becoming harder and harder to ignore. Micro-brewery establishments continue to open up across the country, while craft beers seem to be finding their way onto the beverage shelves of … Read more
