Using the Evergreen Holiday Calendar for Social Posting

Using the Evergreen Holiday Calendar for Social Posting

Posting to social media is a critical component to your marketing strategy. Bottom line, potential customers can’t become real life customers if they don’t know about your bar or restaurant. Evergreen’s social tools make it easy to reach your target audience at the most impactful times! Our holiday calendar and post composer tools are the … Read more

Scheduling Social Media Posts using Evergreen

Scheduling Social Media Posts using Evergreen

Evergreen’s Convenient Social Media Posting Social media is an important piece of every business’s marketing strategy (and if it’s not part of yours, it should be!). It’s clear that in this modern day and age, people young and old are using social media not only as a way to stay in touch with their friends, … Read more

Guide to Facebook News Feed Changes for Hospitality Businesses

Guide to Facebook News Feed Changes for Hospitality Businesses

Image for a blog post about Facebook's update

If you’re a bar or restaurant owner, you might be thinking how you can step up your social media game in 2018 (and if you’re not–then maybe check out the post on why social media is important for small businesses). The answer has become a bit more confusing for businesses with Mark Zuckerberg’s new direction … Read more

How to Respond: A Guide to Reviews for Bars & Restaurants

How to Respond: A Guide to Reviews for Bars & Restaurants

promo image for a blog post about responding to online reviews and check ins for bars and restaurants

Online reviews are part of being a bar or restaurant owner today. No way around it. While you may not exactly love Yelp, there are clear benefits to review sites. Happy customers provide “social proof” to your prospective guests, encouraging people to spend their hard-earned dollars and time at your establishment. On the other hand, … Read more

Save Digital Menu Board Presets and New Holiday Themes

Save Digital Menu Board Presets and New Holiday Themes

Blog post promoting updates to Evergreen's digital menu boards.

Digital menu boards are a great way to provide a menu that’s always up to date with your current menu and also engage your customers in fun and exciting ways, like displaying social media posts or promotions. Today we’re announcing a few updates that make our digital menu boards even easier to customize for any … Read more

Facebook Local: An Introduction for Small Businesses

Facebook Local: An Introduction for Small Businesses

Previously known as their Events app, the new Facebook Local app is meant to function as a business listing service, similar to that of Yelp and TripAdvisor. It provides information and reviews on a variety of things like local businesses, bars, and restaurants. Something pretty unique to Local is that it uses your friends list … Read more

The Importance of Social Media for Small Businesses

The Importance of Social Media for Small Businesses

It can be easy to dismiss social media as trivial and trendy; however, recent studies suggest the opposite. According to data from Pew, social media use has consistently gone up every year for the past 12 years. Additionally, that same study suggested that 69% of adults use some type of social media. Another study showed that … Read more

Post to Social Media from Mobile With Evergreen Manager

Post to Social Media from Mobile With Evergreen Manager

Post to Social Media from Mobile With Evergreen Manager

We are excited to announce that social media posting is now available on the Evergreen Manager mobile app! Posting your menu updates on social media is a great way to engage both your loyal customers and drive new guests to visit your business. Now any Evergreen for Business customer can use the Evergreen Manager app … Read more

Holiday Marketing Tips for Bars and Restaurants [WEBINAR]

Holiday Marketing Tips for Bars and Restaurants [WEBINAR]

blog post about holiday marketing tips for bars and restaurants

The holiday season offers boundless opportunities for local businesses to bring in new customers, increase sales, and create momentum for the new year. As Q4 rolls in, bars and restaurants should capitalize on the increased foot traffic and restaurant spending the holidays bring.  Planning creative promotions is essential to a successful holiday season. Watch the webinar and … Read more