8 Photo Sharing Tips You Can Use for Your Bar Today

8 Photo Sharing Tips You Can Use for Your Bar Today

Creating fun content can be tricky, but it doesn’t have to be. Using photography through Facebook, Pinterest, and Instagram to help promote your bar or restaurant can increase your following, credibility and customer interaction! Here are a few tips on how you can use your own, and you clients’ photos to increase your clout!

1 Facebook Photo Sharing Tips

Having a fan page on Facebook can be a great tool for your bar. Not only can you keep your customers engaged with your updates, but Facebook allows people to tag your business in their photos! Keep the customers posting:

1. Comment on photos you’re tagged in. Interacting with your fans shows you care and that you are more than a business–your people too.

2. Share photos you are tagged in on your timeline and give credit to the source/photographer.

2 Pinterest Photo Sharing Tips

Using Pinterest to market your restaurant is one of the easiest ways to bring people to your website. With a few simple tips create fun, pinnable content to your Pinterest boards:

3. Add “Pin” buttons to your food and drink menu photos for others to pin to their boards.

4. Include SEO keywords to your pins in the description area.

5. Have different boards for different parts of your menu (i.e., Desserts, Cocktails, Beer, Salads…etc.)

3 Instagram Photo Sharing Tips

Everyone is taking photos of their day-to-day life. Whether it’s going to their favorite craft beer bar and taking photos of their pints or going to their local tavern and snapping a few shots of their meal those photos are floating around in cyber space. Here’s how you can use them to your advantage:

6. With dozens of Instagram Widgets on the internet, set up a hashtag for your location or do a location specific feed. A favorite example of this is from our friends at Heritage Public House in Santa Rosa. They use a #DrinkUp and #HeritagePublicHouse hashtag to populate their Instagram feed!

7. Hold Statigram photo contests for people who come into your restaurant! (i.e., best chopstick walrus, best food photography, best beer mustache).

8. Take your own photos! A good example of this is the guys at the Lock & Key Social Drinkery in LA- they update every day!

This week in #CraftBeer: Orange County

This week in #CraftBeer: Orange County

Storify

Wed, May 01, 2013, 11:42:57

Each week we feature a different city and a snapshot of their craft beer scene. Here’s a few things to check out if you’re in Orange County this week!

  1. Schooner At Sunset@SunsetSchooner
    Thursday, May 2 is the kickoff our Art & Music Show. Live Art show begins at 6pm in front of the restaurant…. fb.me/1FKrQwfy6

    Mon, Apr 29, 2013, 13:45:36

  2. Smoqued BBQ@SmoquedBBQ
    ·

    Tue, Apr 30, 2013, 18:34:18

  3. Tap House HB@TapHouseHB
    Cinco De Mayo party this Sunday! 5 bands, drink specials, all you can eat brunch with endless Champagne and Bud… fb.me/2m1AP6nkD.

    Mon, Apr 29, 2013, 10:09:25

  4. Tustin Brewing Co.@TustinBrewery
    Bikes & Beers is coming people!!! “@ThePathBikeShop: The Path Bike Shop Newsletter – eepurl.com/yTksT”

    Tue, Apr 30, 2013, 21:44:59

  5. Slater’s 50/50@Slaters5050
    ·

    Wed, May 01, 2013, 10:17:10

  6. One More Productions@onemorepro
    @onemorepro @Chapteronetml
    We are only one week away from a month of Monday night BINGO at Chapter One! May 6th,13th,20th&27th from 7-9pm

    Wed, May 01, 2013, 09:49:50

4 Tips for Creating a Dog-Friendly Restaurant

4 Tips for Creating a Dog-Friendly Restaurant

Dog-friendly bars and restaurants are a big trend–and for good reason. It’s hard leaving furry friends at home during the week, and the last thing most pet parents want to do is leave pets at home on the weekend! Millennials are the largest pet-owning demographic, and 67% feel their pet is a part of the family. Millennials who own a dog tend to have high levels of disposable income, with the average millennial spending $1,285 per year on their furry friend.

What does that mean for today’s bar or restaurant owner? Pet-friendly establishments attract a younger, wealthier demographic, and making your bar or restaurant a dog-friendly destination could boost your sales. Let locals know that you’re a great option for a pet-friendly drink or meal!

4 Ways to Turn Your Establishment Into a Dog-Friendly Restaurant

1. Make It Inviting

Restaurants, pubs and even retail establishments often offer their pawed patrons a friendly welcome by placing water bowls near their entrance–sometimes even paired with a jar of treats. Health regulations typically do not allow dogs (excluding service dogs, of course) inside restaurants.

However, many restaurants allow dogs on their patios. Try placing water bowls near your patio entrance to show customers where the pups should enter.

 2. Offer a Dog-Friendly Menu

Places like the Lazy Dog Cafe offer special pet-friendly menus that include grilled chicken breast, ice or even flavored waters. My family used to own a bar with no kitchen and many times people would bring in their pets.

I fondly remember one customer who would come in with his ball python, my father always had a shot glass of water out for his scaly regular– gestures like this promote positive word-of-mouth buzz which spreads quickly!

[READ MORE] THE “PAWS” AND CONS OF DOGS AT THE BAR

 3. Let People Know

There are several ways to let people know about your dog-friendly establishment, so remember to not limit yourself to your website. Add “dog-friendly” to your Google My Business profile, list your establishment with BringFido.com or Dogtrekker.com and check out local dog clubs and specialty retailers in your area to let them know you allow pets.

You could even partner with a local pet shop, perhaps swapping a few Facebook posts or leaving 15% off coupons on each other’s counters. Try reaching out to community groups as well; many dog clubs have meet-ups on the weekends and are always looking for a fun place to hang out after a thirsty day at the dog park.

 4. Promote Good Behavior

Listing a code of conduct is a smart idea. Set expectations for owners and their pets when they’re on your patio. As the owner of a highly social Shiba Inu, I am set at ease by these house rules. But also remember most of your pointy-eared pals that are out on the town are well balanced–maybe more so than their parents!

At Evergreen HQ we love our fur babies! Here’s Kaya Gordon playing a round of poker.

4 Tips for Creating a Dog-Friendly Restaurant