The latest social media strategies and marketing tactics you can use to drive more customers to your bar or restaurant.
Previously known as their Events app, the new Facebook Local app is meant to function as a business listing service, similar to that of Yelp and TripAdvisor. It provides information and reviews on a variety of things like local businesses, bars, and restaurants. Something pretty unique to Local is that it uses your friends list … Read more
It can be easy to dismiss social media as trivial and trendy; however, recent studies suggest the opposite. According to data from Pew, social media use has consistently gone up every year for the past 12 years. Additionally, that same study suggested that 69% of adults use some type of social media. Another study showed that … Read more
We are excited to announce that social media posting is now available on the Evergreen Manager mobile app! Posting your menu updates on social media is a great way to engage both your loyal customers and drive new guests to visit your business. Now any Evergreen for Business customer can use the Evergreen Manager app … Read more
The holiday season offers boundless opportunities for local businesses to bring in new customers, increase sales, and create momentum for the new year. As Q4 rolls in, bars and restaurants should capitalize on the increased foot traffic and restaurant spending the holidays bring. Planning creative promotions is essential to a successful holiday season. Watch the webinar and … Read more
Instagram is one of the most widely used social networks, and this is especially true among bar and restaurant owners and their customers. Having a greater presence on social media helps to get you more exposure, and ultimately drive more foot traffic through your door. In our webinar we cover how Instagram can help your … Read more
Using Tagged Instagram Posts Into Repeat Customers Instagram location tags offer a unique opportunity for bars, restaurants, breweries, and food trucks to deepen customer engagement beyond direct mentions. Unlike @mentions, which notify you instantly, location tags connect posts to your physical venue without alerting your profile, creating a subtle but valuable stream of user-generated content. … Read more
Digital displays are becoming more and more common in bars, tasting rooms, and just about anywhere that serves alcohol. They provide a lot of benefits over a chalkboard; quicker menu updates, easier to read in dim lighting, and flexibility in case you want to show something else on the TV like an event promotion or … Read more
The New Evergreen Instagram Features provide exciting new ways to monitor and increase your following and engagement on Instagram. View Follower Count and Recent Posts We’ve introduced new ways to monitor your Instagram account and engage with your following directly from Evergreen. This includes seeing your follower growth over time, as well as how your … Read more
Marketing and advertising have undergone drastic changes with the relentless advance of the online world via social media, desktops, laptops, tablets, mobile and on and on. For a bar owner, it might seem overwhelming when deciding where to spend your money and time in this arena. You could make the argument there is a need … Read more
