We could all use a little more happiness right now. Americans’ happiness has fallen to the lowest level in almost fifty years because of COVID-19, a recent study found. Could restaurants and bars be the key to making us all a little happier? We think so. Studies have actually found that focusing on the customer … Read more
Of course when opening a bar, everyone thinks of their customer base and what they want. You condition your actions on what you think people will like; from the food, to the entertainment, and the lighting; considering the local atmosphere is second nature to running a successful bar. It’s actually a lot simpler to please … Read more
What Your Customers Want to Drink If you’re unfamiliar with the term ‘desire lines’, here is a simple explanation. Imagine a real estate developer getting ready to place sidewalks on a new property. Rather than pave the way according to the drawings, he waits until he can see the paths that people using the property … Read more
