The Need for a Positive Bar Atmosphere

Group Of Friends Enjoying Drink At Outdoor Rooftop Bar, Evergreen

Positive Bar Vibes Creating a positive atmosphere in your bar isn’t just about good drinks, it’s about setting the right vibe from the moment guests walk in. A welcoming, upbeat environment is shaped by leadership, staff attitude, and attention to detail, all of which directly ...

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The Need for a Positive Bar Atmosphere

The Need for a Positive Bar Atmosphere

Group Of Friends Enjoying Drink At Outdoor Rooftop Bar, Evergreen

Positive Bar Vibes Creating a positive atmosphere in your bar isn’t just about good drinks, it’s about setting the right vibe from the moment guests walk in. A welcoming, upbeat environment is shaped by leadership, staff attitude, and attention to detail, all of which directly impact whether your patrons become loyal regulars or one-time visitors. … Read more

Brewery, Microbrewery, Brewpub — and Beyond: What’s the Difference? 

Brewery, Microbrewery, Brewpub — and Beyond: What’s the Difference? 

Brewery, Microbrewery, Brewpub — and Beyond: What's the Difference? 

Every Type of Craft Brewery Explained: From Nanobrewery to Brewpub For bar and restaurant operators, knowing your product means knowing its origin. The U.S. craft beer industry is divided into distinct market segments — nanobreweries, microbreweries, brewpubs, regional breweries, and contract brewing companies — each defined by production volume, state licensing law, and how beer … Read more

4 Ways to Improve Your Bar’s Twitter Experience

4 Ways to Improve Your Bar’s Twitter Experience

twitter for marketing

Social media can be overwhelming with the ever-increasing number of platforms available, the multitude of best practices on how to use them and most importantly, finding the time to cultivate each one of them. While Facebook, Instagram, Snapchat and the like all have their place in the marketing plans for your bar, today we’ll look … Read more

The Business of Beer, Episode 64: What’s on Draft Executive Producer, Tom Keliinoi

The Business of Beer, Episode 64: What’s on Draft Executive Producer, Tom Keliinoi

The Business of Beer, Episode 64: What's on Draft Executive Producer, Tom Keliinoi

In this episode of the Business of Beer with Andy “The Beerman” Coppock, we are joined by What’s on Draft Executive Producer, Tom Keliinoi. He joins us to talk about his background and how the show came together, his favorite breweries and brewers to work with, future plans for the show, and much more! Download … Read more

The 7 Main Categories of Beer

The 7 Main Categories of Beer

Different Craft Beer Styles

The 7 Main Categories of Beer: Exploring Varieties and Flavor Profiles Craft beer has evolved far beyond its initial surge decades ago, offering an extensive array of styles, flavors, and brewing techniques. While many enthusiasts understand the basics of beer types, the nuances within each category—such as edge cases, variations, and exceptions—often influence both consumer … Read more

The Business of Beer with Mystic Brewery Owner, Brian Greenhagen, and Sales & Marketing Manager, Louie Berceli

The Business of Beer with Mystic Brewery Owner, Brian Greenhagen, and Sales & Marketing Manager, Louie Berceli

The Business of Beer with Mystic Brewery Owner, Brian Greenhagen, and Sales & Marketing Manager, Louie Berceli

The Business of Beer, Episode 63: Mystic Brewery Owner, Brian Greenhagen, and Sales & Marketing Manager, Louie Berceli In this episode of the Business of Beer with Andy “The Beerman” Coppock, we are joined by Mystic Brewery Owner, Brian Greenhagen, and Sales & Marketing Manager, Louie Berceli. They join us to talk about how they got their … Read more

4 Ways to Ensure Your Bar Rocks

4 Ways to Ensure Your Bar Rocks

If you sell craft beer at your bar, you are in luck. The brewing industry has a lot going for it – explosive growth, being the cool kids on the block, raving fans, tons of new beers – but that doesn’t mean you can just sell the latest and greatest brew and call it a … Read more

Beer Style: Bock Beer

Beer Style: Bock Beer

Bock Beer: A Timeless German Lager Bock beer stands as a distinguished style of strong German lager cherished by craft beer enthusiasts and bar owners alike. This brew is deeply rooted in centuries of tradition, often linked to festive occasions and communal celebrations. The term “bock” translates to goat in German, a symbol frequently featured … Read more