The Importance of Social Media for Small Businesses

It can be easy to dismiss social media as trivial and trendy; however, recent studies suggest the opposite. According to data from Pew, social media use has consistently gone up every year for the past 12 years. Additionally, that same study suggested that 69% of ...

Read more

The Importance of Social Media for Small Businesses

The Importance of Social Media for Small Businesses

It can be easy to dismiss social media as trivial and trendy; however, recent studies suggest the opposite. According to data from Pew, social media use has consistently gone up every year for the past 12 years. Additionally, that same study suggested that 69% of adults use some type of social media. Another study showed that … Read more

Post to Social Media from Mobile With Evergreen Manager

Post to Social Media from Mobile With Evergreen Manager

Post to Social Media from Mobile With Evergreen Manager

We are excited to announce that social media posting is now available on the Evergreen Manager mobile app! Posting your menu updates on social media is a great way to engage both your loyal customers and drive new guests to visit your business. Now any Evergreen for Business customer can use the Evergreen Manager app … Read more

Top Bar and Restaurant Decorations for the Holidays

Top Bar and Restaurant Decorations for the Holidays

Photo for blog post about holiday bar & restaurant decor

Nothing says holiday spirit quite like a well-decorated establishment. But with so much to do around the holidays, it’s understandable that Insta-worthy decor falls by the wayside. Here are our top restaurant decor ideas to ring in the cozy-sweater days of Fall to the icicle-inspired Christmas season. Why Restaurant Decorations Matter Appealing decorations and a … Read more

Holiday Marketing Tips for Bars and Restaurants [WEBINAR]

Holiday Marketing Tips for Bars and Restaurants [WEBINAR]

blog post about holiday marketing tips for bars and restaurants

The holiday season offers boundless opportunities for local businesses to bring in new customers, increase sales, and create momentum for the new year. As Q4 rolls in, bars and restaurants should capitalize on the increased foot traffic and restaurant spending the holidays bring.  Planning creative promotions is essential to a successful holiday season. Watch the webinar and … Read more

Top Ten Fall Beers: 2017 Edition

Top Ten Fall Beers: 2017 Edition

Top Ten Fall Beers: 2017 Edition

With pumpkin spice season rolling in, and bikini season making its’ way out, many bar hoppers will be looking for festive ways to roll in the fall. Thankfully, we’re here to help. Here at Evergreen we delved into our data to bring you our list of top fall beers to welcome the cool breezes and … Read more

How Instagram Can Help Your Bar or Restaurant Make More Money

How Instagram Can Help Your Bar or Restaurant Make More Money

How Instagram Can Help Your Bar or Restaurant Make More Money

Instagram is one of the most widely used social networks, and this is especially true among bar and restaurant owners and their customers. Having a greater presence on social media helps to get you more exposure, and ultimately drive more foot traffic through your door. In our webinar we cover how Instagram can help your … Read more

Turning Instagram Posts Tagged at Your Business Into Repeat Customers

Turning Instagram Posts Tagged at Your Business Into Repeat Customers

Using Tagged Instagram Posts Into Repeat Customers Instagram location tags offer a unique opportunity for bars, restaurants, breweries, and food trucks to deepen customer engagement beyond direct mentions. Unlike @mentions, which notify you instantly, location tags connect posts to your physical venue without alerting your profile, creating a subtle but valuable stream of user-generated content. … Read more

How Digital Displays and Social Media Improve Customer Experience

How Digital Displays and Social Media Improve Customer Experience

How Digital Displays and Social Media Improve Bar Customer Experience

Digital displays are becoming more and more common in bars, tasting rooms, and just about anywhere that serves alcohol. They provide a lot of benefits over a chalkboard; quicker menu updates, easier to read in dim lighting, and flexibility in case you want to show something else on the TV like an event promotion or … Read more

New Evergreen Instagram Features

New Evergreen Instagram Features

New Evergreen Instagram Features

The New Evergreen Instagram Features provide exciting new ways to monitor and increase your following and engagement on Instagram. View Follower Count and Recent Posts We’ve introduced new ways to monitor your Instagram account and engage with your following directly from Evergreen. This includes seeing your follower growth over time, as well as how your … Read more