Online reviews are part of being a bar or restaurant owner today. No way around it. While you may not exactly love Yelp, there are clear benefits to review sites. Happy customers provide “social proof” to your prospective guests, encouraging people to spend their hard-earned dollars and time at your establishment. On the other hand, … Read more
From layout to fonts–how well are your menus selling your drinks and your business? Your menus are often the first impression a guest has of your bar or restaurant. From visiting your website, to walking past a digital menu, to looking over the printed menu before being seated, a menu that purposefully supports your goals … Read more
Interested in increasing your customer base and customer loyalty? Try a monthly newsletter! Bars and breweries have a unique opportunity to add newsletters to their list of cost-effective communication outreach techniques. A newsletter differentiates you from your competition, creates a personality for you and your bar and a builds a relationship with your customers. It … Read more
It is rare these days to find someone without their cell phone in arms reach, so when it comes to making a decision on where to eat and drink guess where people turn? Their cell phones of course! It is quick and easy for the customers, but it could pose a problem for the bars … Read more
