A garnish is the “finishing touch” on any good drink. Not only does it provide an extra sensory experience and aesthetic value, but it often enhances the aromas and flavors of the beverage. Knowing how to

As a bar owner, dealing with difficult customers is a fact of life. It can be an unpleasant experience whether you’re prepared for it, or not. However, with a bit of planning and staff training,

Just because it’s beer, doesn’t mean it can’t be fancy. As a bar owner, you don’t want to be caught looking like you don’t know your beer, and one of the easiest ways to show

“Whether it’s a brewery or a great beer bar…it’s a craft. Everyone knows you have to work at honing your craft which means a commitment to excellence in all phases of the operation.” -Tomme Arthur,

Of course when opening a bar, everyone thinks of their customer base and what they want.  You condition your actions on what you think people will like; from the food, to the entertainment, and the

When you first ventured into opening a bar, you probably heard horror stories about the industry.  The truth of the matter is, running a successful bar is a tough cookie.  Unless you stay on top

The winter season can be a challenging time to keep your bar at capacity on an average basis. The nasty weather can drive people away in a cold drift, or bring them in droves for

Super Bowl Sunday is little less than a month away, on February 7th.  With New Year’s Eve wrapped up and St. Patrick’s Day not happening until March 17th, the Super Bowl is a great opportunity

Pubs and bars are full of printed marketing material that is a natural medium to increase opportunities for engagement with customers.  Depending on your setup, there could be everything from table tents and menus to

As a bar owner, filling in the down times of your establishment can be challenging. According to a survey by Restaurant.org, 46% of people stated they were attracted to happy hour by the low prices

Anyone that owns a bar, knows how fast paced and stressful an environment it can prove to be.  Keeping track of staff, marketing, inventory, sales, customer service, etc, can be a daunting task.  If you

If you’re considering opening a tasting room at your establishment, there are many key points you should touch upon, to guarantee it’s success.  Although some risks are involved in maintaining a tasting room, the rewards

In 2012, the University of South Florida did a study on the impact of Wi-Fi in bars and restaurants. 70% of the respondents said they preferred establishments that offered Wi-Fi over those that did not.

2016 is shaping up to be the year of the Customer Experience. The upcoming year will combine the best of old and new to share more information, create more choices, and inspire a greater sense

No matter what size your bar or tap room, keeping things clean and orderly is key to success. This takes time and money, but it’s well worth the cost of driving customers away and garnering