Attracting Customers

The latest ways to attract new customers to your bar or restaurant.

12 Creative Restaurant Entertainment Ideas That Boost Revenue and Customer Loyalty

12 Creative Restaurant Entertainment Ideas That Boost Revenue and Customer Loyalty

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12 Creative Restaurant Entertainment Ideas That Boost Revenue and Customer Loyalty

The restaurant industry is experiencing a shift toward experiential dining, with 90% of adults saying they enjoy going to restaurants for experiences they can’t easily replicate at home. 64% of full-service customers say their dining experience is more important than the price of the meal, creating opportunities for restaurants to increase revenue through creative entertainment … Read more

15 Proven Bar Entertainment Ideas That Drive Revenue and Build Community

15 Proven Bar Entertainment Ideas That Drive Revenue and Build Community

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15 Proven Bar Entertainment Ideas That Drive Revenue and Build Community

Theme nights effectively increase bar revenue by drawing larger crowds, encouraging higher spending, and fostering customer loyalty. Bars hosting weekly events, including theme nights, saw up to a 20% increase in mid-week traffic, while customers attending events or special nights tend to spend 30% more than regular patrons. The Revenue Impact of Bar Entertainment Why … Read more

Thanksgiving Menu Strategy: Capturing America’s Biggest Dining Holiday

Thanksgiving Menu Strategy: Capturing America’s Biggest Dining Holiday

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Thanksgiving Menu Strategy: Capturing America's Biggest Dining Holiday

At Evergreen, we’re always prepared for the holidays with our Digital Menus. One of our favorite holidays is Thanksgiving. Thanksgiving ranks as one of the most lucrative dining holidays, with this year, 52% of Baby Boomers, 54% of Gen X, 59% of millennials, and 63% of Gen Z planning to order their entire holiday meal … Read more

Late Night Menu Strategy: Capturing the After-Hours Revenue Opportunity

Late Night Menu Strategy: Capturing the After-Hours Revenue Opportunity

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Late Night Menu Strategy: Capturing the After-Hours Revenue Opportunity

Late night dining is experiencing unprecedented growth, with the largest increases in customers coming in after 9 p.m. taking place on Mondays (up 18%), Wednesdays (up 23%), and Thursdays (up 24%). At McDonald’s, 10.5% of overall visits came between 10 p.m. and 4 a.m. in Q2, up from 8.7% the previous quarter. The Late Night … Read more

The Best Low-Calorie Craft Beers: Top 25 Options for Health-Conscious Drinkers in 2025

The Best Low-Calorie Craft Beers: Top 25 Options for Health-Conscious Drinkers in 2025

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The Best Low-Calorie Craft Beers: Top 25 Options for Health-Conscious Drinkers in 2025

This comprehensive guide covers the top low-calorie craft beers for 2025, including detailed reviews, brewing insights, and practical serving recommendations for health-conscious beer enthusiasts. For more beverage industry insights, explore our complete resource library.

How to Design Custom Beer Menus for Your Bar

How to Design Custom Beer Menus for Your Bar

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Here are the top five benefits of using digital signage menu board software to elevate your restaurant’s service and sales. 1. Instant Updates, Anytime Menu changes happen often—seasonal specials, item availability, price adjustments. Traditional printed menus can’t keep up. With digital menu software, updates happen in real-time. No reprinting. No waiting. Whether it’s a change … Read more

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